New - August 2019

HiLift introduces its most innovative and advanced technology with the new Magnesium Styling Iron. Negative Ion Thermal Protection Technology prote...

HiLift introduces its most innovative and advanced technology with the new Magnesium Styling Iron. Negative Ion Thermal Protection Technology prote...

Shine serum possesses the perfect combination of ingredients. They form a protective film on the hair that helps eliminate the frizz, conditioning ...

Reset the clock on your hair smoothing treatment or create and instantly straight hair effect without harsh chemicals...it's up to you! Provides lo...

Luxurious conditioner for all hair types & gentle enough to use everyday….you’ll love the feel! Hydrating formula to detangle, nourish & m...

Luxurious shampoo for all hair types & gentle enough to use everyday….you’ll love the feel! Hydrating formula to cleanse, detangle, nourish &a...

Turn any Shampoo, Conditioner, or cream based styling products into a toner! These new drops can be rinsed out or left in the hair! Keratin infused...